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Will “No-Label”
K3 Sisters Band Save Grassroots Rock ‘n Roll? by TX Music Mashinayshuns
Texas Music Mashinayshuns wonders if “No-label” Kaylen, Kelsey and Kristen Kassab’s K3 Sisters Band (K3SB) might save homegrown rock ‘n roll from major record label “machined” domination of the music business these days. Nobody knows if the K3SB’s decentralized and direct to fan business model of their Bruce Ray Productions will survive, however, for now let’s find out a bit more about these international social media and underground music phenoms.
MUSIC VIDEOS
The girls live by their #K3Motto , however, another powerful saying that guides them is, “You cannot underestimate the power of the longevity of a band.”
This year marks the 17th consecutive year of them performing, writing songs, live streaming and making public appearances to millions of their K3SB FAM fandom and new friends who are flocking to their shows, meetups and loving to hear their name songs in their own languages being that are being spoken on every continent on planet Earth.
Now surpassing 2 billion views worldwide, the Texas sisters remain independent artists - copywriting and releasing all of their original songs in conjunction with their indie label Bruce Ray Productions founded in 1997 by their father “The Bruce”, and their mother and co-producer Jamie who has been affectionately dubbed K3 Momma by their fans.