
24K GOLD AND 15 YEARS IN: THE K3 SISTERS ON LONGEVITY, RISK, AND STAYING HUMAN JANUARY, 2026
ALL MUSIC MAGAZINE by Anthony Mclaude Music Journalist
I first spoke with the at a moment when most artists would be talking about what’s next. They weren’t. The conversation oftenreverted back to previous times of practice orfailed shows, as well as to some of the oldestfeelings they still hold onto from long ago on how far this journey has taken them.
Kaylen, Kelsey, and Kristen Kassab have worked together as a band for over 15 years and prior to and before many people knew whothey were, they were performing live and developing as a band while also being siblings. When the pandemic started, and their contentreached a massive audience across the globe, it didn’t feel like a reinvention but more so anopportunity to be where they should have beenalready.
The group’s 15th album, entitled 24K Gold, was recorded live with no digital modifications. That choice comes up quickly in conversation, but not in a defensive way. It’s simply how they work. They trust the moment, they accept the risk, and then they move on.
What stands out most is how deliberately they talk about community. About drawing lines around what they can and can’t be for their audience. About staying present without pretending to have answers they don’t. They’re thoughtful, direct, and noticeably uninterested in mythmaking.
As they prepare to close out the year with a four-hour New Year’s Eve livestream reaching fans across dozens of countries, the tone remains the same. Calm, grounded, and focused on the work.
The following conversation covers longevity, improvisation, technology, and what it means to keep music human in a time that often rewards the opposite. Mostly, it sounds like three people who’ve spent a long time listening to each other.
AM: You’ve been called one of the earliest true TikTok breakout acts. When you look back at those early pandemic videos, especially the Harry Potter cosplay clips, did you have any sense this would turn into a global movement?
KAYLEN: First of all, thanks for reaching out to the three of us! It’s true that over the years, we have enjoyed an explosive and viral social media reach due to what happened soon after we began uploading content on TikTok, as well as throughout the worldwide fandom. As we look forward to continuing to produce content on TikTok and for Harry Potter fans there are four things that come to mind. The transition from Musical.ly to TikTok, the lip-synching phase, our original content phase, and the pandemic phase. It was Kristen who first became fascinated with TikTok just as it transitioned from Musical.ly. Traveling in our van “Stan”, she suddenly recommended we start an account, and right there and then we did. We lip-synched to a viral pop song and began going crazy as we got views one by one. We’ll never forget that seminal moment in our careers.
KELSEY: So, we began doing research on the top TikTok accounts and analyzing their style and approach. Frankly, we were kind of shocked at the whole concept of lip-synching songs, as we were actively performing live on all kinds of stages for city festivals and nonprofits, and thought this was weird. So, we agreed to try singing our own songs and doing short live comedy skits like we were doing on Vine in the past.
KRISTEN: That’s right. At first, we didn’t think TikTok or our social media would become as big as it did because just before the pandemic hit, we were delivering a dozen live concerts at and were booked into many top festivals, fairs, and Earth Day events. Within a few days of the pandemic hitting, every single gig was cancelled, and we went into survival mode. Because we were homeschooled from the get-go, we had all the rehearsal space and equipment in place to “perform” on social media. And, with all populations stuck at home and unable to enjoy live settings, our live singing and skits were a huge hit. Our viral Harry Potter posts that happened early on sealed the deal. We went “all in” on producing internet content, both pre-recorded and live. And the rest is history. We show no signs of slowing down, but sadly, for emerging artists today, it’s just about impossible to ramp up the way we did.
AM: You’ve built an enormous fan base without a label, touring, or traditional promotion. What do you think most artists misunderstand about building a real community online?
KAYLEN: I think that artists intent on building a real community online tend to underestimate the time required to “curate” an audience. It takes years, not months.
KELSEY: Exactly! The average artist does not invest enough time in organizing their content and approach to their posts in areas such as specific ongoing themes and experiences, which allows a cadre of followers to contextualize their content.
KRISTEN: The sad reality is that there is a lot of hate directed towards artists online, and if you are not ready to defend your ego from the attacks, it can stunt your progress.
AM: 24K Gold is your 15thalbum, and it’s recorded fully live, no autotune, no loops, no AI. Why was it important for this project to be created that way, especially right now?
KAYLEN: We are known as queens of improvisation when it comes to performing our original content both in live and online settings. We often cite Jerry Garcia, who said something like, “Recording an album in a studio is like making a ship in a bottle, whereas performing live is like rowing a boat on the open ocean.” We value performing on the “open ocean” as it’s far more exciting.
KELSEY: In past albums, we did record in studios as well as on our own. But with copyright issues and the process of competing with highly produced record label projects we dare to do things live because it differentiates us from the “ship in a bottle perfectionists.” Many people respect musicianship and the thrill of knowing there are no safety nets. It’s kind of like why the circus used to be so much fun. The thrill of watching the high wire act or motorcycle cage was that they just might fall or wreck out. We take that risk full on, and our fans love being there to witness it. So, yeah, we picked some of the great live songs that we delivered.
KRISTEN: While some artists use more of the “helps” like autotuned mics, loops, and even lip-synching their songs so they can dance around at concerts, we are serving a fan base whose aesthetic appreciates the stripped-down approach of a songwriter, their instrument, and their voice simply being amplified.
AM: With a 24-track double album, what does the title 24K Gold represent to you creatively and personally?
KAYLEN: To me, these 24 songs represent a stake in the prairie that I can look back at and see my and the band’s progress.
KELSEY: I suppose the thing I appreciate about these 2 dozen original songs is how diverse our genres and styles remain. It’s also a creative way for us to remember and chat about who played what instrument on each song. We switch off a lot.
KRISTEN: The purest form of gold is 24K, and to me, this collection of our work is a very pure version of our unique musical brand.
AM: You’ve been making music together for over 15 years. How has your songwriting relationship evolved as sisters over time?
KAYLEN: As the oldest sister, I began writing songs and coming up with cool guitar riffs first. But has that changed! Now anyone of us can come up with an awesome instrumental phrase, lyrics, melodies, or arrangement. We collaborate on all our songs in one way or another now.
KELSEY: Our “hive mentality” extends to our songwriting and personal relationships. Sometimes a song emerges rapidly with heavy input from one of us. Other times, a song can take years to develop and has heavier group input to succeed.
KRISTEN: And sometimes, we have to give up on a song and give the creative idea a proper “funeral” and move on.
AM: Your AI Manifesto sparked a huge conversation online. What do you think is really afraid of, and hopeful about, when it comes to AI and creativity?
KAYLEN: I don’t think Gen Z is afraid of AI. I think they are fascinated by it and delving into it with gusto. But record labels are embracing AI in the music world as a boon to their bottom-line revenues and marketing efforts. They are forcing artists to give away their rights in many cases.
KELSEY: We have seen our fans defending accusations of new viewers to our concerts, accusing us of being AI-generated or “not really playing.” These defenses could be a signal that some Gen Z age listeners are increasingly aware of differentiating between the “real thing” and a “fake thing.”
KRISTEN: We don’t judge other artists for using AI tools, apps, and help in developing their brand and visage. But, at the same time, we want to be known as a choice for those who at times want to hear and see a purely human delivery. Some people might want to watch a robot do perfect ice skating or boxing, but some want to see the human art form as well. It’s just a matter of choice. And what might be a developing “fear” is that it’s getting to the point where you can’t tell the difference. That is a concern for us.
AM: You’ve said, “We support new technology, but we won’t let AI replace creativity.” What does protecting human creativity actually look like in practice?
KAYLEN: Human creativity is at times unpolished, but authentic.
KELSEY: Human creativity, when honed and practiced for years, is soothing to the souls of individuals and cultures.
KRISTEN: The world can share more love and respect for diverse views and unique cultural manifestations created over hundreds or thousands of years. Technology could tend to dilute such anthropological mysteries that are cherished by so many.
AM: Your multilingual “name songs” have gone viral in over 15 languages and across continents. Why do you think something so simple and personal resonates globally?
KAYLEN: Haha! It’s not that simple to study a foreign language or to write a short song that a specific culture can relate to.
KELSEY: We have studied many languages and cultures for years, and by immersing ourselves “into their shoes” we seek to respect and learn from them. When we mispronounce a word or phrase, we find that there is a lot of support for us in trying to connect with it.
KRISTEN: In many countries, there is a fascination with Hollywood and female celebrities from the USA. Because of our viral content online the three of us are viewed in a light that fuels interest in the simplest of looks, outfits, or singing styles. For instance, we sing in sibling three-part harmony, which intrigues many international listeners.
AM: You’ve reached audiences in places like India, Egypt, Turkey, Pakistan, and the Philippines, often without ever having been there. How does that change the way you think about music as a universal language?
KAYLEN: Well, this goes back to what you just asked. There is nothing quite as reassuring as hearing someone speak or sing in your native tongue no matter how many languages you speak or study.
KELSEY: The large language translation models are bringing our world closer together, but hearing and seeing an actual human voice is preferred over a computer-generated voice, at least for now.
KRISTEN: We do not get involved in religion or politics. We are simply sharing our original music to encourage others and reflect both the joys and sorrows that all of us experience in our lives no matter where we live.
AM: The #K3Motto has become an anti-bullying creed adopted by fans worldwide. Was creating a safe, judgment-free space always intentional or did it grow organically.
KAYLEN: We are always careful when using the word creed, as it often implies a religious belief system, which we avoid. To us, our should be viewed as a simply stated, yet profound non-religious and non-political guide to actions that lead to respect, acceptance, understanding, and love.
KELSEY: We have experienced in-person and online bullying for years. In our formative performance years, we were hurting from being bullied by stage managers, promoters and mean online comments. We found that one mean comment can neutralize a hundred kind ones. So, in 2014, we sat down and formed our #K3Motto for ourselves, and it spread to the world.
KRISTEN: Like our overall reach into the minds and hearts of millions of fans, we had no idea that our #K3Motto would circle the globe and be translated into so many languages. Our #K3Motto magnets are hanging on countless thousands of school lockers and refrigerators, and fans and their parents constantly refer to how it has helped them cope with bullying and promote positivity in an increasingly dystopian and negative worldview.
AM: Your audience includes a lot of teens and tweens. How do you stay mindful of the responsibility that comes with that influence?
KAYLEN: We have a song titled “Just a Singer” which openly confesses that if we could help people in major issues they are facing, we would try; however, we are “just singers in a rock ‘n roll band.” You have to know your limits.
KELSEY: That’s right. We are not responsible for the mental health or personal security of anyone but ourselves. Sure, we try to encourage and lift up others in our song lyrics and kindness, but that’s as far as it goes.
KRISTEN: I guess our responsibility is to remain honest and transparent in how we treat each other and our K3SB FAM and their families. When we meet them in person, it is clear that we are all in the game of life together. Our songs “The Game” and “Life is a Funny Thing” point this out.
AM: The holidays are all about connection, and you’re closing out the year with a 4-hour Global NYE Livestream Marathon. What inspired you to celebrate New Year’s Eve this way instead of a traditional show?
KAYLEN: We can reach so many more fans and families by livestreaming long enough to reach every time zone on earth, whether it’s their night or morning. We will only be able to share a few dozen of our original songs in 4 hours, but as always, you never know what our lineup will be!
KELSEY: With the advent of smart TVs and the cell phone connectivity to big screen TVs on YouTube, we are being watched at large and small gatherings. Last year, we were battling sickness and unable to live-stream, but this year, we are healthy.
KRISTEN: In the past, we did two separate 24-hour livestreams as a challenge, and one of them was on NYE. Both almost killed us and the few fans that stayed up with us for 24 hours. So, a 4-hour show is much less output for us, although very few artists are capable of doing this.
AM: You’re aiming to reach fans in 100+ countries during the NYE livestream. What does it mean to ring in the New Year together with people across so many cultures and time zones?
KAYLEN: We know that the world is on their cell phones more than ever. And we know that most people channel surf and jump around from program to program. Because our show is free and continuous for 4 hours with no commercials, we know many fans and new friends will see our stream on their phones and discover us.
KELSEY: We love the idea of connecting with others who live in different cultures, which we are interested in. But we all come together, if only for a few minutes, to make the world a better place as the new year affects us all.
KRISTEN: It’s also like the joy and fulfillment you get by running a long race or climbing a mountain. You power through the pain and endure the effort only to feel a sense of accomplishment afterward.
AM: Will fans hear multilingual Name Songs and moments that are exclusive to the NYE show?
KAYLEN: Yes. We are singing in 15 languages during one show.
KELSEY: We respond to new names we have never heard of and hope to pronounce their name properly.
KRISTEN: We do reference certain country-specific things, such as their country’s food or mascots. For instance, in Turkey, they love to post pictures of a wolf, and we acknowledge that fact.
AM: If someone is discovering K3 for the first time during the NYE livestream, what do you hope they feel by the time the clock strikes midnight?
KAYLEN: We hope they feel a sense of community.
KELSEY: By hanging out with us, they get to have fun watching us get crazy and laugh about things while playing music. It’s a vicarious experience for many.
KRISTEN: It takes more than one visit with us online to make a fan, but the door is open on NYE, and we hope it stays open during the coming year.
AM: As you head into the new year, what excites you most about where your music and your community are headed?
KAYLEN: Our productions are getting more and more professional, and this is motivating us to learn more about how to film and edit short movies, which could lead to a feature-length work of some type.
KELSEY: Several producers and filmmakers have been in talks with us about future projects that will inspire and entertain our fandom as well as the general public.
KRISTEN: I am excited about the fact that we are entering the fashion world. Some leading designers are interested in having us wear their outfits, and I am hoping this facet of our brand accelerates. I love high fashion.
AM: If 2025 proved anything for K3 Sisters, what lesson are you carrying with you into the next chapter?
KAYLEN: More than ever, we recognize that you cannot underestimate the power of the longevity of a band.
KELSEY: Never be afraid to discover new ways to do things. Also, spend time listening to others.
KRISTEN: Never let the naysayers and people who ridicule you stop you from continuing to do what you believe in and what you are called to do in life. You only live once, and every year is a precious time to enrich yourself and others if you stay focused and disciplined.
🚫NoAI4K3SB🚫: Is It Real or Is It AI?
The explosive rise of artificial intelligence (AI) is on a crash course collision with visual and performing artists of all types including us!
We did see the dystopian “deconstruction” of human values and aesthetics coming years ago, and how it has been affecting the world of music. Certain fellow musicians and singers have decided to avoid the easy “glide path” that AI increasingly offers creative artists. And some artists are embracing it, and getting positive attention. That’s cool.
As everyone knows that has followed our career, we are avid “do it yourself entrepreneurs.” We are in favor of supporting ideas including new technologies as long as they are not harmful to anyone, however, we continue to take a stand against using AI as we develop our brand of entertainment.
So for the newer fans and those skeptics who accuse us of not really playing instruments or that our livestreams are AI, please know that we really play and sing. We decided long ago to never use tech and AI “helps” such as auto tuned microphones, pre-recorded tracks, loops, “band in a can programs,” AI generated lyrics, AI melodies, or to “lip sync” at our in person or livestream concerts.
As AI infiltrates every aspect of our lives, and in particular entertainment, the “indomitable rise of the machines” can be a force for both good and evil. Our concern is that we detect a dehumanization developing in the mass adoption and acceptance of AI. These non-human elements might limit or crush the spirit of pure human achievement. Sure, a robot might be able to beat every Olympic athlete someday, but is that what you and society at large will truly value?
We are committed to interacting with the K3SB FAM, and a faithful community of listeners, media, artists and viewers that value and support original and creative human achievements.
We thank all of you that decide to watch and listen to our content and music, and guarantee that nothing about us is “AI generated” in any way. Please also know that we are not attacking artists that choose to use AI to benefit their creative goals. “To each his or her own.”
The world is big enough for ALL of us artists to thrive and compete for market share, fandoms and loyal community “buy-ins.”
All the Love,
Kaylen, Kelsey & Kristen
11/10/25 Dallas:
Bruce Ray Productions has entered into a multi-year contract with AT&T to install dedicated high speed fiber optic service directly to broadcast studios where the K3 Sisters Band (K3SB) frequently livestreams their viral interactive concerts and meetups to fans in 70 countries. The direct hub connection will deliver the crucial upload speed which eclipses the typical residential fiber optic capabilities. The reason for the upgrade is that Kaylen, Kelsey and Kristen Kassab’s R&D for the past decade has resulted in a unique broadcast system which links 20 devices to simultaneously upload the massive data required to mobilize their entire social media suite at once. The new technology requires enterprise level services that AT&T is able to provide. “We are excited to integrate this high end technology with AT&T into our production in time for K3SB’s free New Year’s Eve marathon live concert telecast during which Kaylen, Kelsey and Kristen will sing their original songs in 15 languages in hopes of reaching fans in 100 countries in every time zone on earth,” says owner Bruce Ray.
"Their 150 original songs span genres and generations, and their weekly live-streamed concerts are a global phenomenon, connecting with fans in over 70 countries."
Q: Why are the three sisters of the K3 Sisters Band famous?
A: The K3 Sisters Kaylen (26) Kelsey (24) and Kristen (21) Kassab are popular due to a combination of their unique musical style, free live stream concerts, concept music videos, comedy and dance skits, 200 original song catalogue and “name songs” sung to fans in 14 different languages.
A devoted and growing international community has arisen around their anti-bullying stance, inclusivity and peace loving philosophy. Their K3Motto has struck powerful chords of optimism in an increasingly dystopian world.
K3Motto “I will always believe in myself and celebrate my life and the lives of others. I will respect the music and customs of others as long as they are not harmful to anyone. I will stand against bullying of any kind and choose love over hate.”
Their K3 Sisters Band’s eclectic mix of rock, folk, pop, blues, Celtic, jazz, and Western swing combined with improvisational performances creates unique experiences that are attracting both mainstream and counterculture fans by the millions.
Through their family owned independent label Bruce Ray Productions, the three singer songwriters and movie producers encourage fans in 70 countries to attend their online performances for free, and interact with them live via comments during social media events as well as during meetups at theme parks, entertainment conventions and private venues.
Offering these experiences for free has allowed their family friendly enterprise to forge longterm relationships with a loyal fanbase known as the K3SB FAM. This unique fandom encompasses a wide socioeconomic strata and age groups who support their unique DIY decentralized approach of frequent free simulcast broadcasting to all world time zones at once.
The Texas based sisters have ancestral family ties to Scotland, Germany, Turkey, Norway, France, Syria and Cuba as well as the USA which fosters their love, interest and respect for all cultures, languages and people groups.
As true entrepreneurs Kaylen, Kelsey and Kristen have effectively blended their proprietary technology with AI language models and app developers to reach multi-cultural audiences by the millions. This process places them at the vanguard of a world wide phenomenon that is finally breaking down language barriers that have been in place for thousands of years.
Bruce Ray Productions, by Gino Balducci
BRP: Since we last interviewed Texas sisters Kaylen, Kelsey and Kristen Kassab and their K3 Sisters Band they have now topped three billion views on social media, performed thousands of concerts and meetups, released 14 self-produced albums with their family-owned label and distributor Bruce Ray Productions. And they have no intention of slowing down. So, let’s find out what is new with them.
BRP: Congrats on your continued success Kaylen, Kelsey and Kristen. Since last hearing from you we would be interested in learning what’s new and what are some of the ways you are keeping up with your busy schedule.
Kaylen: Thanks so much for your past coverage of the band and us personally! Yes, our schedule is busier than ever, and there are several exciting new developments to share.
Kristen: One of the most sensational developments since we last spoke is our name song series. We studied French in high school and a bit of Spanish which is a second language here in Texas. So, in keeping with groups like The Beatles and artist Mark Knophler we started with a few songs in French. The positive response led us to begin singing short ditties of peoples’ names in different languages and we have topped 14 languages to date.
Kelsey: Our international reach has exploded with these original name songs soaring over 300 million views in just one month. Once we realized how cool it is to connect even a little bit with other cultures by singing in their language it motivates us to keep studying new languages.
Kaylen: It’s not easy to sing perfectly in other languages, but we are getting a lot of encouragement from our new friends in over 50 countries. We’ve even created some compilations of the name songs.
BRP: What are some of the most recent books each of you have read which have helped you expand your entertainment business.
Kelsey: I’m glad you said entertainment business because we view ourselves are more than a band. We are striving to be successful entrepreneurs and are keenly focused on vertical integration of many disciplines in the music and entertainment industry.
BRP: What do you mean by vertical integration?
Kaylen: The concept of vertical integration to us is to become proficient in all aspects of what we do so that we don’t have to rely on other organizations if possible.
For instance, when we first formed the band we went to recording studios that recorded, mixed and mastered our songs. So, we learned how to do it ourselves.
Kristen: In the past we paid some film companies to create music videos and Electronic Press Kits for us, but we purchased cameras and learned how to film and edit our own content.
We used to rely on city festivals, theme parks and theaters to perform to fans and find new fans. When the Covid 19 pandemic hit we made a strategic pivot to live stream our concerts, meetups and other content online. In so doing we reach millions of fans in many countries instead of dozens to hundreds in one particular venue. In fact, we have recently topped 3 billion views worldwide.
Kelsey: We do attend large conventions like Comic Con, Vid Con, Anime conventions as well as Universal Studios and Disney parks on the East and West coasts to meet fans in person and at the same time film the fun via live streams for our K3SB FAM around the world.
We have always been a “do it yourself” operation, however, we are always open to a strategic pivot and offer from a large entity.
Kaylen: In the past we’ve been approached by large entertainment concerns, but after carefully reading the contracts decided it was not what we wanted. Independence and creative control is important to us.
BRP: Are there any books or instructional manuals that have really helped you promote and expand your unique brand?
Kelsey: All three of us read the book “Women, Work & The Art of Savior Faire” by Mireille Guiliano. She opened our eyes to many concepts for women in business situations to consider. It’s a great read for any woman who wants to excel in a business world.
Kaylen: We began watching the Fox American Dynasty series which covers the rise and drama of the greatest entrepreneurs and powerful families in the history of the U.S. Every single one of these documentaries educated and inspired us. We are trying to deploy some of their ideas and strategies on a much smaller scale of course.
Kristen: Yes, the history of the Morgans, Gettys, DuPonts, Rockefellers, and Hiltons to name a few were incredible. They sure had their ups and downs along the way.
Kelsey: If you are serious about video check out the book The VES Handbook of Virtual Production, Ed. By Susan Szweman and Jeffrey A. Okun. We are wading through it and learning how much we don’t know…yet!
BRP: Is there a particular artist or performer that you are keeping track of?
Kelsey: That’s easy. The queen herself -Taylor Swift. We watch her Eras Tour video and past videos all the time for inspiration and ideas.
Kaylen: And how incredible that she was able to record a brand new album while on the Eras Tour. She is a powerful force in entertainment that we admire and love.
Kristen: It would be a dream come true to meet Taylor someday if she ever slows down. But that probably will never happen! We even wrote a song for her called Taylor Swift’s Lament. Also, we all love what Timothy Chalomet is doing on films from Dune to Charlie and the Chocalate Factory all the way to singing in the Bob Dylan flick “A Complete Unknown.” We admire all of Dylan’s “eras” too.
BRP: You have created many albums over the years. Are you planning any new album releases this year or next?
Kristen: Oh wow! You are the first to learn of this. YES! As part of our celebration of 16 years as a band we are releasing a double album of several dozen of our original songs in production and many favorites that we are right now remastering.
Kelsey: If you count this double album as 2 in 1 it means we have released 16 albums in 16 years. That is a feat that is incredible for us to realize, but it is exciting.
Kaylen: This double album has not been titled yet, but we are definitely scheduling a 2025 release. And, true to our form it will be available for free listening on our websitek3sisters.com or k3sistersband.com. We still refuse to use Apple or Spotify for the “do it yourself” reasons we mentioned earlier.
BRP: You have a great amount of interaction with your fans who go by the nickname K3SB FAM. Any news related to how you support and encourage them?
Kristen: Again, you are the first to learn that we are producing a special K3SB FAM wristband which encapsulates our K3Motto on a multi-colored background.
Kaylen: It is true that we ship a lot of give aways to our K3SB FAM, however, with the shipping costs spiking we decided to create a free token of our appreciation that was meaningful as well as cost efficient to produce and ship worldwide for free to those who want one.
Kelsey: That’s right. You know our K3Motto locker magnets are circling the globe in numerous languages, and we will also continue to ship these for free to interested fans.
Kristen: We are trying the change the world for the better with our music, motto and meetups. We are committed to encouraging one another and focusing on positivity and love, not negativity and hate.
Kaylen: The motto is: I will always believe in myself and celebrate my life and the lives of others. I will accept the music and customs of others as long as they are not harmful to anyone. I will stand against bullying of any kind and choose love over hate.
BRP: This has been a wonderful interview. Before we let you go is there anything else on the horizon that you are able to mention to our readers?
Kelsey: There is one more thing. We have decided to perform a marathon New Years Eve and New Years Day live stream concert this year.
Kaylen: We still get comments from fans about the two 24 hours shows we did in the past which almost killed all of us. So, this year we will deliver a 4-5 hour live stream concert and meetup that will ring in the New Year for all our fans in North America and South America and simultaneously perform live for fans in Europe and Asia on their New Years Day.
Kristen: And, be on the lookout for a new music video of our hit song Queen of the Game. We scored a high-end Sony camera and are filming it in 8 locations.
BRP: Thanks so much for letting us in on all these exciting developments. If you want more info on Kaylen, Kelsey, Kristen and their K3 Sisters Band on social media go to @k3sistersband or visit their website k3sisters.com.
"K3 Sisters Band Celebrates 16 Years of Indie Success"
Message from Kaylen, Kelsey and Kristen:
Performing original songs and social media posts is our celebration of authentically creating, interpreting, improvising and expressing a wide range of emotions via melodic combinations of our voices, instruments and acting skills in live and online settings. We always strive to remain free from cultural constraints, biases, and prejudice. Our mission is to create millions of unique artistic moments to entertain, encourage, and motivate ourselves and others. In the process, we are okay with peacefully immortalizing the ups and downs of current and future generations’ hopes and dreams. Through our live stream concerts, meetups, posts and name songs in diverse languages, we embrace the camaraderie that we are forging with millions of new and long time fans. You see, we firmly believe all people deep down want to experience peace and love with fellow human beings regardless of socioeconomic or national barriers. This is what led us to create our #K3Motto which is now circling the globe. Is this independent business paradigm sustainable for a simple rock ‘n roll band led by three Texas sisters? Keep following us to find out because we believe this exciting ride has just begun!
What's it all about??? Well... for starters, 2025 is another year to celebrate life! Some say people born in 2025 which is symbolized by the "Wood Fire Snake," represents opportunities for life-changing transformation and rebirth. Kaylen, Kelsey, Kristen and the entire K3SB team embrace this idea, and are dedicated to creating positive and life-changing progress in their lives, the lives of the K3SB FAM and the millions of visitors who listen to their original music and optimistic outlook on life. This unique, family friendly band believes that through music and messages of hope, encouragement and love it is possible to move the world a bit away from its current pessimistic and dystopian vibes back towards a more peaceful and utopian view. Below is a little bit more of what it's all about!
We take our commitment to encourage people seriously. We strive to be a safe, family friendly support and inspiration to our fans who identify as the K3SB FAM. We try to treat all our fans and viewers with kindness. We realize that all of us face challenges in life. We feel deeply for fans and families facing autism, depression, anxiety and other challenges, but we are not heath care professionals. We remain neutral when it comes to political or religious causes. We know we are simply entertainers and that’s cool for us.
During our broadcasts and social media posts we do not exhibit or condone cursing, nudity, sexually loaded lyrics or gesturing, bullying or hate speech. We have a volunteer team in place that seeks to actively block viewers and posts that don’t fit with the above “guardrails.” After facing online hate in 2014 the band wrote their #K3Motto as a statement of enduring positivity reflecting their heartfelt dreams of a more peaceful, gentler and kinder world. It has spread across the globe, and is being translated into just about every language.
K3 Motto
*I will always believe in myself and celebrate my life and the lives of others.
*I will respect the music and customs of others as long as they are not harmful to anyone.
*I will stand against bullying of any kind and choose love over hate.
Please, feel free to email me at dblportion2005@yahoo.com if you have concerns or business inquiries. I always read and respond to such emails.
All the best,
Bruce Ray, Kaylen, Kelsey, Kristen, Jamie and the entire team
Bruce Ray Productions, Since 1997
K3 Sisters Band, Since 2009
Yes, we will continue experimenting with different ideas and methods to share the fun with more of YOU and the exploding number of faithful K3SB FAM who keep coming.
The new and changing live streaming times, broadcast formats and growing number of in person meetups at major theme parks and entertainment related conventions are allowing us to keep expanding in ways that bring the magic of the K3 Sisters Band brands for FREE to every interested person and village on planet earth no matter how large or small.
We never intended for the K3SB to be a small blip on the screen of history, and so are preparing for another decade or two of fun and connectivity as we celebrate our lives and connect with each other by enjoying this music, standing against bullying, supporting each others’ cultures and choosing love over hate.
How charming it is to hear many of YOU reciting the #K3Motto in your native tongues to the great delight of the entire K3SB FAM and a watching world. We are all now connecting with friends and families in 90 countries representing countless language groups and diverse cultures. So cool!
We hope to continue meeting some of you in person at top entertainment venues this year in Texas, California, Florida and New York! At the same time, we are committed to meeting ALL of you LIVE online during our regular internet broadcasts directly into your home via your cell phone or smart TV!
Yes, this whole thing is just as mind boggling for us as it is for many of you. Let’s see where the fun takes all of us to next! It’s a progressive come and go party. We do have many new songs, music videos, programs and concerts under development so stay tuned for some epic announcements in the coming days and months.
We know we can’t please all the people all of the time but it’s fun to try! Thanks for your support, love and patience.
We love you & want the best for you ALL in 2025 and beyond!
Kaylen, Kelsey & Kristen


Read NEW Article About Us!
A Notice from Bruce Ray Productions:
Dear K3SB FAM,
Here we are sitting on top of the world: witnessing exploding views and likes on social media, doors opening left and right, lots of new music emerging with RAPS, music videos and live streaming concert plans taking shape. This raises the question of who we are – the answer is: partly us, partly you.
Our part is to provide the music, creativity, encouragement and support that typifies the K3 Sisters Band experience: your part is to have a great time listening, watching and interacting with us and each other on a planetary scale without anyone getting hurt or sore, which is really what this whole adventure is all about.
Our current situation demands that we continue to provide our part to growing numbers who are just now beginning to catch on to what you knew all along!
There is no blanket solution to the challenges and “problems” caused by such increasing demand and there is no turning back. We are the biggest “non major record label draw” in the history of free, post pandemic, high fidelity, concert live streaming across multiple social media platforms which includes live chatting. That’s not a self-congratulatory statement, rather a stark fact pointing to the seriousness of how we view our “problem” of pleasing everyone including ourselves in sustainable ways.
The good old days when we were your personal minstrels have been overshadowed by a new reality which must be addressed. We are not a political, religious or major record label artist fandom movement, nor are we a counter-culture, drug culture or the latest overnight TV sensation – we are a symbiotic fun machine designed to get 10,000 to 100,000 K3SB FAM and friendly lurkers in “touch” with each other and the crazy, original fun. Our #K3Motto is not a creed or doctrine, it is a much needed guiding expression of general principles and propositions that transcend politics and religions in an effort to move the social dials in the world to more unity, acceptance, peace and love.
For years we have tested different times of the day to broadcast our concerts and meetups in order to reach as many individuals and people groups on planet earth to experience a little magic together in safe, online ways. We are now reaching millions of people live from every time zone on earth! We have new ideas to test later this year and beyond, so try keep your sense of proportion and understand that we are doing what must be done to ensure everyone’s good vibes during this unexpected era of Mega K3 Sisters Band-dom. So, take these experimental changes and broadcasting concepts with the grains of salt they deserve and enjoy watching the ripples of us out on the creative oceans and as our personal tributary begins mingling with larger world-wide currents.
It's just as weird and exciting for us as it is for you, but, after all, this was never meant to be a private party. But know this – we are dedicated to making sure the K3SB “Party Never Ends!”
A band that defies description...

